Say hello to tailored smart fashion

There are 3,764 billion women on earth, and all these women look completely different. Some are tall, some are short. Some are curvy, some are petite. Yet, somehow, all these women are supposed to fit into the narrow size charts that most brands use. We believe that’s an impossible equation.

We all look different

That’s why, from the very start, it’s been important to us as a brand that we take this into consideration when designing our products. That is why our products are designed to fit women in all shapes and all lengths.

How is this possible?

Our sleeves come in three different sleeve lengths, and the pattern we used when designing the coat is based on 33 ladies, in different sizes and with different body shapes.

One of the most frequently asked questions we get is:


In order for you to get a better picture of what the coat will look like on you, we have created a body shape guide so that you can see what the coat looks like on a body similar to yours.